I am sat here at the end of the weekend. I’m a little tired. Perhaps a little short in terms of temperament. But there is something that has been rubbing me the wrong way for a short while now and that is the purpose of social network sites.
The main part is, what exactly is the point? The ones I have experience with are Orkut, Facebook and MySpace, with the experiences being relatively similar. The main motivator is that of procrastination and band wagons.
Phase one begins with various people mention the social networking site, send an invite or provide a url and I sign up. I fill out the various fields, add some photos and customise things to a certain extent. Usual time frame: 5 minutes to 2 hours.
Phase two is executed with the ’social networking’ which roughly, for the untrained, translates to ‘finding every single random reason that could possibly deem someone worthy of friend status”. For instance, go to school with someone? They are your friend – even if they may have bullied you at some point. Know some one as a result of an evening out 2 years ago? They are your friend. Bump into someone on the train? They are your friend. The rules that govern a friendship in the virtual sphere that is the social network differ considerably to those rules that are in real life. It is like a series of Pokemon – gotta catch them all no matter how random. Facebook refines this approach slightly giving the users an option to say how you know each other. To be fair this phase can be fairly interesting, you get to see what people are up to and doing and as the momentum of the sites popularity spreads the friend confirmation messages come flooding in. Dizzy with the illusion you readily accept the invites and you feel good. Usual time frame: 5-12 days.
So far you’d assume it is all going well, and it is. Unfortunately the beast that is phase three creeps in. Several things happen in this phase: boredom and the realisation that most of it is bullshit.
The boredom comes from the same issue you can have with seeing the same friends at the pub almost every day. No one and I mean no one, has such an amazing life that means the conversation is fundamentally the same if you chat to them every day. Repetition is ok in moderation but can become painful quickly. The same is true for these sites but is magnified by the “I’m bored at work so I’ll quickly see what is happening” factor. I don’t think I have managed to retain interest in these sites for very long, tried three of them and they have all failed.
The bullshit lies in the old school kid thing of “I have more friends that you”. Now, anyone with a sound background in reality will know that it isn’t the number of friends you have it is the quality of the friends. [Indeed, the more friends you have the more you have to either upset or pay for when it comes to that illustrious wedding day.] Swiftly returning to the subject in hand, the problem with these social sites is that they encourage high friend counts. Either through the “Man, my friend XYZ has N friends, I must have about that number” or through the “My existing set of friends based upon my group around me is woefully low, I need to dig into the annuals of school, university and work people to notch it up”. This whole situation is propagated because you can see everything about everyone and can only end with you feeling a little inadequate. This inadequacy then causes you to work harder to improve your ’space’. All this spirals until you realise that these sites don’t actually enrich your life in any way and you are better off without them. There is an exception to this rule and that is those people who thrive on the reassurance that they are popular. You can tell those people by the frequency that they update their page or write comments on other peoples ‘walls’ or ‘comment list’ after phase two is over. The other problem is that with people updating their every move the mystery and suspense of the pub evening out learning about what other people have been up to is destroyed. I have faced the same issue here – I post something on darkrock and everything I have to say is a repeat of the text here. It is a pain for me and boring for others as I repeat things. So yes, these social networks are bringing people together in an information based sense but it is also slowly killing the feature rich conversation that so many people enjoy in our drinking houses. Kind of ironic don’t you think.
Phase four kicks in with chronic boredom and usually becomes starkingly apparent with the insults or jibs that get written on peoples comment lists. I am at this stage with facebook. I have nothing really to say that be relevant so I shall say something stupid. This phase can last anywhere between an hour and several days.
Phase Five is the stage where you say, “fuck this for a game of soldiers” and not log in again.
Phase six is where you log in 6 months later and realise the world is still rotating but things haven’t changed all that much except a few profile pictures and a gallery or seven.
There is a kind of dubious goodness to one of the social networks I’ve mentioned – MySpace. Although the site is just about the worst implementation of of a website I have seen, it does allow people to have a picture gallery, a video or two, a blog – all things I don’t need because I have flickr, this site and google video to give me a better service. I can understand that desire but the social network side is just retarded.
Having had this thought process on the phases of social networking and been fairly damming, it did cause me to have a good long conversation with a friend I’d not spoken to in ages. This admission occurred in phase two and is therefore allowed.